east of yonge
independent marketing services
Our goal as independent marketers is to provide brands the choice of an agency alternative for product activation.
We are not an agency. We are a collective of seasoned marketers who are there when you need us, and who care about the brands and products with which we are privileged to work. We promise transparency, integrity and commitment to great work, 100% of the time.
East of Yonge specializes in driving authentic brand consumption through integrated Experiential, Sponsorship Activation and Events and the inevitable overlap therein, with the ability to drive a project from ideation through execution. Some say we're most resourceful and effective in the murky middle called the 'now what?!'.
We are ideators, facilitators, connectors, perfecters. We are marketing service providers who are keen to help you drive your business through genuine one-to-one engagement with your consumers.
Let's chat and see if we're right for each other.
INDEPENDENT MARKETING SERVICES
East of Yonge offers Product Activation services from concept through execution,
with proven specialty in integrated Experiential, Sponsorship Activation and Event solutions
B2C Engagement Strategy, Planning & Activation | Short-term Program Management | RFP/RFQ Preparation | Pitching/Presenting | Partner Management
k. dee howard
founder | independent marketer | professional uncomplicator
Dee has more than a dozen years of agency experience driving brand consumption through one-to-one engagement for friends like UFC, Reebok, Maple Leaf Sports & Entertainment, Pepsi-QTG, Ford, CIBC, Bacardi and BlackBerry.
East of Yonge was formed out of Dee's desire to simplify the client-agency process and to allow Brands the alternative to leverage the right specialists at the top of their game outside of agency relationships, while offering flexible career solutions for brilliant freelance and contract professionals.
Dee prides herself on her passion, attention to detail and chase for ever-elusive perfection.
Specialties: Experiential, Sponsorship, Events; A proven track record developing and delivering fully integrated marketing strategies that punch above their weight class.
We can't always talk about our work ... but when we can, it's with pride. #humblebrag.
Here are a few examples of strategic, ideation and activation work with some of our amazing brand, agency, creative tech and fabrication partners.
Biidaaban: First Light
A sold-out viewing experience in Nathan Phillips Square for the National Film Board of Canada, in partnership with our friends at the City of Toronto and ImagineNATIVE
“We are constantly impressed and delighted by the breadth of skill set, passion, creativity and strategic thinking that East of Yonge brings to every project.
No matter the size or budget, they invest themselves wholeheartedly and do not disappoint. They function like an in-house resource and make the work we do together seem easy. A pleasure to work with, they bring energy, enthusiasm and a great sense of humor to the table, and we’d recommend them for any business looking for the utmost quality and dedication for their project... We like you ladies :)”
Carissa Stewart, VP Client Services
WORD ON THE STREET
East of Yonge's Independent Marketers deliver exceptional brand activation services.
But don’t take our word for it, here are some endorsements and testimonials: